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In the wake of World War II, the economy was booming and a new breed of graphic design was on the rise. In West Michigan, companies like Herman Miller and Upjohn were placing complete trust in designers, giving them the freedom to break free of tradition and produce work that was way ahead of the curve.
Featuring advertisements, brochures, annual reports, posters, catalogs, and textiles from this enormously important era of graphic design, Michigan Modern: Killing It, highlights the trends that were born out of this bold work and explores its influence on the graphic designers of today.
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